Weekday — Sip Without Sacrifice. We’re a modern beverage brand built around balance, flavor, and authenticity. Our premium low-ABV wines and vodka-based ready-to-drink cocktails are crafted for people who want quality drinks that fit real life — from weekday workouts to weekend gatherings. Our mission is simple: deliver great-tasting drinks without compromise. Weekday is redefining modern drinking — premium, flavorful, and balanced. If you’re ready to grow a brand that resonates with today’s lifestyle-focused consumers and make a tangible impact in the beverage alcohol space, this is your opportunity.