The Hype Agency provides event staffing and experiential event execution partnership for its marketing agency clients. Founded in 2006 by entrepreneurs Kate Bright & Dayna Gilchrist, the agency currently houses offices in both Salem, NH and Los Angeles, CA. The "HYPE Effect" - there's a moment when a brand ambassador and consumer meet. It's a critical moment-one that we take a lot of time to consider and analyze. Because we know that having just the right person, the right message and the right experience can make that moment perfect, lasting long after the initial engagement. And that is what we call the "Hype Effect"-an experience that ignites conversation and propels your brand. Hype's has executed experiential marketing programs for a wide array of brands, including: Target, Delta, Dove, Google, L'Or?al , PepsiCo , Toyota, Nike, Sony, and Anheuser Busch ; Entertainment industry for movie studios and television networks such as Paramount, Fox, Disney, Universal, ABC, NBC, USA, and Nickelodeon.