Owner worked in professional baseball. baseball players were drinking pedialite, so had the "ah- ha" moment. Got into wholefoods three years ago and selling really well. raised money. partnered with the emerson group for backend ops/distribution support. won best new item in 2016 at th ecrm show. retalers wanted the product. in 100 stores- wholefoods is corwning jewel. now in 1700 stores. based in marina del rey. 9 people in company. dir of finance, dir of ops, marketing coordinator, admin/influencer marketing, vp of sales- pretty new as a fulltime candidate, dir of ecommerce- wearing a lot of hats but driving traffic. d2c is not great. a lot of business with amazon, etc. wants a creative person. cofounder- copywriter, social media, blog content, digital content. best friend. director of marketing. wants to hire asap!
